Redesigning one of the internet’s most chaotic stores
The starting point
Hundreds of products, all with the same weight: images overlap, prices float, and there is no clear entry point. Everything shouts, so nothing is heard.
The redesign
- One header: logo, an “Explore” menu and a single search bar.
- The long product list becomes an A–Z category menu on the side.
- One featured product with a clear “Buy now” instead of many competing ones.
- A consistent grid of cards: image, name, price, button.
- Contact details grouped in a simple footer.
I didn’t remove products to make it look clean. The content is the same; only the structure changed. That is what hierarchy is for.





